Lead Digital Marketer, Wordpess Web Developer and Stack UI/UX Developer
lloyd@buildyourname.africa
Nairobi, Kenya
© 2026. #BYN. All Rights Reserved
Contact Me!INTRODUCTION
Hi there, this is Lloyd Ogutu,Lead Graphic Designer, Stack UI/UX Developer & GIS Specialist
Creative and detail-oriented professional with over 8 years of experience across graphic design, full-stack UI/UX development, and geospatial intelligence. I deliver visual and digital solutions spanning brand identity, conversion-focused web interfaces, and location-based data services — working with agencies, startups, real estate firms, and NGOs across East Africa.
Strong expertise in Adobe Illustrator, Figma, WordPress, React, and GIS platforms including QGIS and ArcGIS. Consistently focused on purposeful design, clean production output, and measurable business impact.
8+
Years of
Experience
62+
projects completed for
Various Clients
About
Focused on clarity, craft, and real-world results - Designer, Developer, and Spatial Thinker
resume
Key & Achievements
Architected and developed a multi-module ERP + SFA + DMS platform from the ground up serving real operational business workflows.
Designed a scalable inventory ledger architecture supporting warehouse normalization, stock traceability, stock adjustments, transfers, and procurement operations.
Built a production-ready Laravel backend powering POS, distributor management, van inventory, collections, procurement, and field sales operations.
Developed PWA-enabled field operations systems optimized for mobile sales teams and distributor ecosystems.
BYN
Digital Marketing & Web Systems Manager
Lead the implementation of digital systems and web infrastructure, designing operational experiences and marketing workflows that drive consistency and performance. This includes building structured digital communication systems and reporting frameworks, as well as conducting GIS-assisted competitor and spatial market analysis to inform strategic decisions.
Delivered measurable impact across multiple fronts — improving digital brand consistency across operational channels, enhancing customer engagement through purposeful digital experiences, and supporting data-driven planning through GIS-assisted market intelligence.
Volt Management Services Ltd.
Web Designer & Digital Consultant
Designed and deployed a modern legal services website with UI/UX systems structured to meet corporate legal branding standards. Supported the engagement with GIS-assisted accessibility and competitive positioning analysis to ensure the digital presence was grounded in spatial and market context.
Delivered a modernized digital presence that strengthened brand credibility and elevated the firm's perception within its market. Spatial analysis insights drawn from GIS work further strengthened geographic positioning visibility, giving the client a clearer view of their competitive landscape.
Wycliffe Majengo Advocates
Digital Marketing & Web Manager
Managed digital systems and web presence, designing responsive marketing and operational assets that supported day-to-day business functions. Contributed to digital growth initiatives and built customer engagement systems aligned with broader organizational objectives.
Maintained a cohesive digital brand identity across platforms while improving online visibility and streamlining customer communication workflows for more consistent and effective outreach.
Volt Cleaning & Gardening Services Ltd
Marketing & Digital Marketing Manager
Supported digital campaign execution and lead-generation initiatives at Mwananchi Credit, coordinating multi-channel communication systems and developing marketing assets that aligned with the brand's operational and growth objectives.
Delivered consistent campaign execution across multiple marketing channels while improving the overall quality of campaign assets and strengthening brand consistency in all client-facing communications.
Mwananchi Credit Ltd.
portfolio
Featured Projects
my skills
My Advantages
92%
Figma
70%
Hootsuite
95%
Illustrator
85%
Photoshop
86%
WordPress
75%
MySQL
65%
C++
80%
Python
75%
C++
85%
CSS
85%
PHP
85%
Laravel
Services
My Specializations
Graphic Design
Delivering strategic visual design that strengthens brand identity and performs consistently across print, digital, and large-format channels.
- Corporate branding and visual identity systems
- Print-ready production files (CMYK, bleed, prepress)
- Marketing and sales collateral for B2B use
- Large-format, signage, and promotional graphics
- Agency-ready artwork, mockups, and packaging
Stack UI/UX Developer
Designing and engineering full-stack digital experiences — from research-backed wireframes to production-ready interfaces built for performance, usability, and scale.
- End-to-end UX research, wireframing, and prototyping
- High-fidelity UI design in Figma with design system libraries
- Front-end development (React, HTML/CSS, Tailwind, WordPress)
- Responsive and accessibility-compliant interfaces
- User testing, iteration, and developer handoff
Website Design & Development
Building conversion-focused websites and web systems that support business objectives, strengthen brand credibility, and scale with organizational growth.
- Corporate, B2B, and legal services website design
- WordPress, Laravel, and CMS-based development
- User experience structured for lead generation
- Responsive layouts optimized for desktop and mobile
- SEO-aware architecture and performance optimization
Marketing Strategist
Developing structured, insight-driven marketing strategies that align brand positioning with revenue objectives and long-term growth across East African markets.
- Market research, audience segmentation, and GIS-assisted spatial analysis
- Brand messaging and value proposition development
- Integrated digital marketing frameworks
- Campaign planning and go-to-market strategy
- Long-term growth planning and performance alignment
Digital Marketing Consultant
Providing advisory and execution support to help organizations plan, launch, and optimize data-driven digital marketing initiatives that deliver measurable results.
- B2B lead generation strategy and conversion funnels
- Campaign planning, testing, and optimization
- Performance analysis, reporting, and data interpretation
- Platform and channel alignment with business goals
- Structured digital communication workflows and systems
Social Media Manager
Managing brand-led social media presence with a focus on consistency, authority, and measurable engagement across B2B and professional service sectors.
- B2B content planning, scheduling, and automated publishing
- Brand-aligned visuals, copywriting, and messaging
- Community management and audience growth
- Analytics, reporting, and performance optimization
- Cross-platform coordination (LinkedIn, Instagram, Facebook, X)
GIS & Location Intelligence
Delivering spatial data services and interactive map solutions that help organizations understand geography, plan operations, and communicate location-based insights with clarity.
- Interactive web maps and geospatial dashboards
- Site analysis, zoning, and land-use mapping
- Competitor and spatial market analysis
- Real estate, infrastructure, and logistics spatial planning
- GIS reporting for NGOs, government, and private sector
testimonial
Trusted by Hundreds of Clients
Simon Kamau
Managing Director, First Capital Kenya
“Lloyd brought clarity and consistency to our brand visuals and digital presence. His graphic design work and marketing guidance helped us present a more professional and cohesive image across all channels. We’ve seen increased engagement and stronger client recognition.”
Benson Inganji
Director Volt Management Services Ltd.
“Working with Lloyd transformed how we communicate online. He built a strategic digital marketing plan that matched our business goals and then executed it with precision. His insights boosted our lead quality and helped us refine our brand messaging quickly.”
Wycliffe Majengo
Entrepreneur & Personal Brand WYMA
“We needed a comprehensive marketing strategy combined with brand visuals that matched our professional service offering. Lloyd delivered both with clarity and effectiveness. His work improved our online visibility and helped us engage clients more confidently.”
work with 60+ brands worldwide
contact
Let's Work Together!
lloyd@buildyourname.africa
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